3 campaigns to kickstart your
phishing training

Here’s three examples of phishing campaigns that would be a good way to start your phishing training and we break down how they work.

Campaign 1: Emergency evacuation plan

This e-mail tells the reader that there is a new emergency evacuation plan that must be read by all employees. It takes advantage of the authority of the company.

Difficulty:
Hook
Phishing giveaways:

Email:

Landing page:

Click to enlarge

How the campaign performed:

E-mail sent: 557
Link clicked: 167
Collected data: 141
0%
0%
0%
E-mail sent: 557
0%
Link clicked: 167
0%
Collected data: 141
0%

Campaign 2: Password policy

This e-mail indicates that the company has a new password policy and all staff must confirm that it is read and understood.

Difficulty:
Hook
Phishing giveaways:

Email:

Landing page:

Click to enlarge

How the campaign performed:

E-mail sent: 1.785
Link clicked: 595
Collected data: 423
0%
0%
0%
E-mail sent: 1.785
0%
Link clicked: 595
0%
Collected data: 423
0%

Campaign 3: Employee benefits

This e-mail tells the reader that their company has partnered with a discounts website. This means that staff can get a discount on several products if they log in with their work e-mail.

Difficulty:
Hook
Phishing giveaways:

Email:

Landing page:

Click to enlarge

How the campaign performed:

E-mail sent: 2.446
Link clicked: 442
Collected data: 268
0%
0%
0%
E-mail sent: 2.446
0%
Link clicked: 442
0%
Collected data: 268
0%

Subscribe to our newsletter

Receive updates containing free templates, tools, and news from CyberPilot.

Join our 2000+ subscribers and sign up for our newsletter. You will receive inspiration, tools and stories about good cyber security practice directly in your inbox. Our newsletter is sent out approximately once a month.

Top